Apple touts its largest screens, cheaper models in iPhone revamp

by Lawrence Cooper September 15, 2018, 1:51
Apple touts its largest screens, cheaper models in iPhone revamp

The iPhone XS Max has a starting price of $1,099 (for the 64GB variant); it is priced at $1,249 for the 256GB variant and $1,449 for the 512GB variant.

While the iPhone has made Apple the world's most valuable company, worth more than $1 trillion, it has slipped to third place among smartphone makers as Chinese-based Huawei has grabbed the number two spot behind Samsung.

The iPhone XR is a totally new type of iPhone that we haven't seen before.

Apple has launched the iPhone XS, the iPhone XR, and the biggest ever iPhone, the iPhone XS Max, giving substance to earlier speculative reports.

And to the most important bit: the pricing!

The iPhone XS Max will pack a 6.5-inch display - nearly double the size of the first iPhone's display in 2007.

If the speculation pans out, the even-bigger iPhone would represent Apple's attempt to feed consumers' appetite for increasingly bigger screens as they rely on smartphones to watch and record video, as well as take photos wherever they are. Whether you're the type of person who buys the new iPhone every year or your current phone is getting creaky with age and it's time to upgrade, you're probably wondering when these new devices will come out. In comparison, iPhone XS has 2436x1125-pixel resolution at 458 ppi pixel density.

On the front of the camera is a multi-sensor system featuring a dot projector, infrared camera, and a main 7-megapixel RGB camera with a faster sensor and an f/2.2 aperture lens. This looks like a direct replacement of the smaller iPhone 8. Apple is calling this the Liquid Retina display, and it has bezels slightly thicker than the iPhone Xs and Xs Max.

The new 6-core A12 Bionic chip has 2 performance cores up to 15 percent faster and 40 percent lower power, and 4 efficiency cores with up to 50 percent lower power.

"This is the biggest display ever on an iPhone", he said.

iPhone XR comes in five colour options of white, black, blue, yellow and coral.

From our experience, the iPhone 8 Plus can last longer than the iPhone X on a single charge, so the iPhone XR could be the best model for battery life. But with Apple boosting the average iPhone selling price by almost 20 percent, it still meant a bumper year for the tech firm.

"While it's now the cheapest new iPhone of the lot, the iPhone XR gets a large 6.1" edge to edge display that uses IPS instead of OLED. Yes, it wasn't just about the iPhones today as Apple unveiled its latest edition of the Watch Series. The fall detection feature is also something that will appeal to those with elderly parents. Available in six different colours, the iPhone XR will be available to order by mid-October 2018, and has three price levels depending on how much storage you want.

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