Facebook can now find your face, even when it's not tagged

by Lawrence Cooper December 20, 2017, 1:25
Facebook can now find your face, even when it's not tagged

Facebook Inc. announced today that it will begin using its facial recognition technology to recognize users in any picture, whether they are tagged in it or not.

But Facebook is putting all of these features under one setting, meaning that if you want the notifications about where your face appears on friends' accounts or strangers' accounts, then you'll also have to be all right with automatic tagging.

Facebook is tearing down another wall this week as the company has revealed a new feature that will automatically let users know when they appear in a photo or video... even if they weren't actually tagged in the first place.

The feature likely won't be as annoying as described above, as Facebook's announcement post claims it only notifies you if "you're in a photo and part of the audience for that post", which presumably means if it was taken by a friend or a friend of a friend.

In conjunction with the new facial recognition tools, Facebook put out another post in its "Hard Questions" series.

In addition to improved identity management, Facebook is also introducing a way for people who are visually impaired to know more about who is in the photos they encounter on Facebook. It may allow you to remove this feature for other people and yourself, but Facebook hasn't earned any trust on this issue.

The features demonstrate how Facebook is using a trove of facial recognition data, a type of data that has become a key focus for tech titans. When a new photo or video shows up on Facebook, it is compared to the template to determine who it is.

"Some may criticize this as an "all or nothing" approach, but we believe this will prevent people from having to make additional decisions among potentially confusing options", said Sherman. "We listen carefully to feedback from people who use Facebook, as well as from experts in the field", Sherman wrote.

Are you anxious about frenemies posting unflattering images of you on Facebook?

While now able to identify most users in head-on photos, the technology won't recognise people whose faces are obscured, in shadow or at unusual angles. "The person who blocked the original account is in control, and must initiate contact with the new account in order for them to interact normally".


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