Verizon's Unlimited Data Plan Is Now Three Bad Unlimited Plans

by Edgar Hayes August 24, 2017, 1:38
Verizon's Unlimited Data Plan Is Now Three Bad Unlimited Plans

The plans also offer 1080p video streaming on tablets, but that will cost you an extra $20 per month.

Verizon's new Go Unlimited plan starts at $75 for one line rising to $160 for four lines.

The new plans will be effective almost right away, starting on August 23rd. It's an effort to keep the most popular feature of the new plans-the freedom from worrying about monthly data allowances-without overwhelming the carriers' networks, as happened a decade ago when unlimited plans first appeared.

For example, while you're not going to bump up against a data cap, Verizon reserves the right to throttle your data during times of congestion. And don't think that using your smartphone or tablet as a mobile hotspot will allow you to get around the video caps - you will still be limited to a max of 720p with a smartphone or 1080p with a tablet (if you're on a Beyond Unlimited plan).

Reuters reported that Verizon's new cheaper plan is aimed at casual smartphone users versus customers who want to stream a lot of video.

The Verge has a good granular breakdown of what the new data plans mean, but the main sticking point is that on smartphones, video quality won't rise above 480p, and on tablets it won't go above 720p. Existing customers will still be entitled to the current plan, and they will also get 15GB of full-speed LTE hotspot usage - but even that won't stop them from video throttling. The 1080p to 720p drop on phones will even apply to customers who stay on the original unlimited plan.

Verizon says the changes reflect its desire to bring unlimited plans to more people.

Is a new mobile price war about to get underway?

Effective tomorrow, August 23, the No. 1 carrier in the United States is offering three unlimited data plans instead of one.

While this sucks for Verizon customers, competitors also throttle video.

Verizon is now starting to throttle all video on its "unlimited" plans, with bandwidth limited to as little as 480p when watching on a smartphone ...

For most users, Verizon's move to split up its video streaming abilities into tiers comes with some qualifiers. Because most video is not yet offered in 4K, and most devices can not yet support 4K - conditions that are both changing rapidly, with new phones and new shows hitting the market every year. However, the agency's current chair has announced plans to roll back net neutrality protections.

A person engaged in the provision of broadband Internet access service, insofar as such person is so engaged, shall not impair or degrade lawful Internet traffic on the basis of Internet content, application, or service, or use of a non-harmful device, subject to reasonable network management.

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